American Express "gives away" groceries to all platinum customers
The goal is not even too secret: to try to keep the best customers even in this pandemic period, in which [...]
The goal is not too secret either: to try to hold on to the best customers even in this pandemic period, in which the rich privileges attached to the most exclusive of American Express cards cannot be exploited at 100%.
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Called the best credit card for those who love to travel, it loses much appeal in a scenario where travel is cut to the bone and getting out of the Italian borders is more complicated than a crossword puzzle for professionals.
So in recent months Amex marketing has been churning out repeat offers, some of which can make the hefty annual fee (€60/month fee) pay for itself, precisely to encourage customers not to cancel the card.
The best bonuses
Therefore, only 2 months later, the "more value for platinum" offer was reintroduced to all platinum customers .
Here is the offer in detail
"As an American Express Cardholder," the terms and conditions read, "you will be able to receive a discount visible directly in your statement of account equal to what you spend on one or more American Express Card transactions on the website and/or at the points of sale of one or more of the Partners participating in the initiative: Carrefour (online at outlets associated with the site, where the service is available), PAM Panorama, Esselunga, Douglas, Rinascente up to a maximum of €225 until December 22, 2020″.
Basically once you activate the offer through the APP or on the website, all you have to do is spend in the mentioned activities and within a few days you will see the cost reversed until you reach 225€.
This is the second edition of the offer; the first had the same arrangements and took place in early summer.
In practice, a platinum customer who took advantage of both promotions this year against an annual fee of €720 has already obtained a benefit of €550, if the €150 travel voucher for 2020 is added to this amount, the fee is entirely reversed from these two promotions.
If you are not yet an owner, this is a great time to apply for the paper, thanks to this promotion you will get 225€ to spend in the above-mentioned stores, 25 thousand membership rewards points and all the other benefits provided by the card, such as travel voucher, the prestige priority pass card And a host of other benefits.