Riyadh Air unveils new livery: all the Arab carrier's plans
Not even three months have passed since the first maxi aircraft order and already Saudi Riyadh Air [...]
Riyadh Air
Saudi Arabia
Not even three months have passed since the first maxi aircraft order, and already the Saudi Arabian airline Riyadh Air has unveiled the first of two liveries on its B787-Dreamliner.
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In mid-March, in fact, the carrier had signed an agreement with Boeing to purchase the 39 Aircraft B787-9 Dreamliner with options for an additional 33 aircraft of the same model.
The project led by Tony Douglas
The Riyadh Air project is in the hands of two of the world's most recognized air transport managers: the ceo is tony douglas, the architect of Ethiad Airways' rise on the global stage, while the coo (chief operating officer) is Peter Bellow, head of Ryanair's major European expansion. A nice mix of legacy-low cost skills and experience that could hold more than a few surprises.
Riyadh's first B787, registered under code N8572C (A second different livery on another B787 will be displayed at the Paris Air Show in late June, ed.) has a flashy and elegant livery at the same time, and on the wing it recalls its initial letter.
The company's goal is to take advantage of Saudi Arabia's strategic location to make Riyadh airport a major hub of connections for Asia, Africa and Europe, challenging even the Gulf airlines (Emirates & co.).
An elegant and evocative livery
According to the airline, the livery-which combines lavender and blue colors-is "a perfect blend of cutting-edge technology and timeless elegance. The Lavender, native to Saudi Arabia, symbolizes hospitality, and the Saudi Kingdom uses lavender for ceremonial and official purposes."
The name of the vector is written in large white characters in bold in both English and Arabic, while the carrier's logo is on the tail and engines.
The logo echoes the shape of the aircraft window, thus symbolizing the airline's goal of being "Saudi Arabia's window on the world". Instead, the stylized letter "R" is designed to evoke the wings of birds in flight.
When will Riyadh Air take off.
Riyadh Air plans to continue increasing its fleet. While in March it announced an order for 39 Dreamliners with options for an additional 33 aircraft, the company is now in the process of Finalization for an order of narrow body aircraft, probably still with Boeing.
Along with the other national airline, Saudia, in an almost unique game of coexistence (cf. Emirates-Etihad model); Riyadh Air will contribute to the rapid achievement of the Of the 330 million passengers, attracting 100 million visitors a year by 2030, in line with Saudi Arabia's development plans.
What is most surprising about Riyadh Air - owned by the Public investment fund (Pif) of Saudi Arabia-is the speed and concreteness of the operational plan: it was supposed to take off in 2025 and instead may already start operating next year, or even by the end of 2023. The goal is to connect Saudi Arabia with 100 destinations by 2030.
In fact, Riyadh Air has already taken the first step to start operations by acquiring the RX code Of Iata identification during the general assembly Iata being held these days in Istanbul.
