Technology that helps reduce waste: Lufthansa launches "Culinary Journey"
Lufthansa Group has launched Culinary Journey, the new digital system that allows passengers to choose and book in [...]
Swiss
Lufthansa
Austrian Airlines
Star Alliance
Lufthansa Group has initiated Culinary Journey, the new digital system that allows passengers to choose and book meals and drinks in advance on all Lufthansa, SWISS and Austrian Airlines flights.
In this article:
An innovation that aims to make the onboard experience more personalized and, at the same time, to reduce food waste Through more efficient catering planning.
One platform for the whole group
Through a unique interface, customers can browse available menus, select favorite dishes and, if they want, leave feedback after the flight.
The system also covers travel with stopover or change airline: A Vienna-Frankfurt-New York itinerary, operated by Austrian and Lufthansa, can be arranged entirely through Culinary Journey, without separate steps.
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All classes, all distances
The service is active in each travel class and on all routes from short to long haul. On intercontinental flights, it allows you to choose from up to nine main dishes, while on shorter ones it includes the "buy on board" menu with sandwiches, bowls, salads and desserts, with a discount of 10% For those who book in advance. The goal is to optimize the entire catering chain, loading on board only what passengers have actually selected.
This is a further evolution of catering on board LH Group flights, for years even in economy on short and medium haul the various airlines have been offering the possibility of buying food, refined products, special menus and attention to all dietary needs. Now with this system it will be possible to pre-order everything, save money and travel on a full stomach.
A step toward the digitization of flight
Culinary Journey marks another step in digitizing the in-flight experience. Following the announcement of FOX, the upgrade of long-haul service, now the menu also becomes part of an increasingly modern and personalized journey for the group's passengers.
